Manage Groups

Segmentation means to divide the marketplace into parts, or segments, which are definable, accessible, actionable, and profitable and have a growth potential. In other words, a company would find it impossible to target the entire market, because of time, cost and effort restrictions. It needs to have a 'definable' segment - a mass of people who can be identified and targeted with reasonable effort, cost and time.


Menu Options


Edit group details and add contacts from the database



Create Duplicate Group


Create Duplicate Group

Segment Analysis

Get Avg. Open Rates,Click Rates & Device Distribution for all the contacts in the group.


View Contacts

View contact list for the group.

Export Contacts

Export the contact list as a CSV, xlsx etc.

Exclusive Contact List

Exclude all the contacts in this group from all other groups


Delete Group. The contacts do not get deleted.